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How corporate America (mis)manages slash influencers

Fast Company - 13 Mar 2022 12:00
How corporate America (mis)manages slash influencers A lawyer-slash-influencer or consultant-slash-influencer is par for the workforce in 2022 At the beginning of the pandemic, corporate privacy lawyer Cece Xie found herself in an unexpected position when her first TikTok went viral. The video was a meme comparing her relentless work pace to that of her friends, who were working in marketing and having, as she remembered it, “a lot of happy hours.” She began accruing a large number of followers who started asking her questions about her life a...
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